Natural and Universally Sexy

NOTO is a multi-use, gender-inclusive, clean cosmetic line, made for you. Our formulas are made of simple, uncomplicated ingredients. Our community is made of real, authentic folks who know that beauty is more than skin deep and celebrate their unique expression.

We're proud to celebrate the authentic and diverse layers of individuality and self-expression through clean, thoughtful cosmetics.

Our Mission

NOTO’s mission revolves around representation, real results, vegan + cruelty-free ingredients, and sustainable practices. Our formulas are packed with simple, uncomplicated ingredients that are high-performing for an instant NOTO glow while changing your skin with regular use.

But we don’t just stop there. We’re proud to continue the movement by donating a portion of our Agender Oil sales to charitable organizations like Planned Parenthood, The Transgender Freedom Fund, The Trevor Project, and many more. It’s cosmetics that do more.

Let’s not just look good– let’s do good, too. Shop our selection of clean beauty kits, skincare, color + glo, and more, and receive cash rewards when you join our Hookup Program.